Monster Energy and the Big 12 have entered a multi-year sponsorship agreement. Regular season will be branded as Monster Energy Big 12 Football. "A co-branded Monster Energy and Big 12 Conference logo will be featured on football and basketball jerseys, fields and courts ..."

Brandon Marcello@bmarcello

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Monster Energy and the Big 12 have entered a multi-year sponsorship agreement. Regular season will be branded as Monster Energy Big 12 Football. "A co-branded Monster Energy and Big 12 Conference logo will be featured on football and basketball jerseys, fields and courts ..."

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Jul 7, 2026, 3:40 PMView original on 𝕏 →