The average revenue-share/above-cap spending in college athletics is rising. The average in the Big Ten is $48.2 million, nearly $27 million above the rev-share cap, according to numbers verified by Opendorse.

Brandon Marcello@bmarcello

𝕏

The average revenue-share/above-cap spending in college athletics is rising. The average in the Big Ten is $48.2 million, nearly $27 million above the rev-share cap, according to numbers verified by Opendorse.

14 7 5K

Jun 25, 2026, 6:02 PMView original on 𝕏 →